Introduction and Brief🎯
Established in 2009, Little Genius International Kindergarten & Educational Center has been a trusted name in premium childcare and early childhood education in Phú Mỹ Hưng, District 7, Ho Chi Minh City.
Little Genius offers a nurturing environment for international children, preparing them to become happy, kind, and curious global citizens. With a growing community and diverse programs, the need arose for a digital platform that could effectively communicate their offerings, engage parents, and streamline the contact process between parents and the school admins.
The old website lacked the functionality and design to support these needs, prompting a redesign to better serve the school’s objectives and audience while still keeping with Little Genius existing branding and logos.
Solutions 🧠
User-Centered Design
The website was redesigned with a focus on user experience, ensuring that parents could easily navigate through information about programs, enrollment, and events. Clear calls-to-action and intuitive navigation were implemented to guide users seamlessly through the site.
Responsive and Modern Design
Recognizing the importance of accessibility across devices, the website was developed to be fully responsive. This ensures that parents and visitors can access information conveniently from desktops, tablets, or smartphones.
Programs Highlight
Sections were created and presented on the homepage to showcase the various programs offered, including Kindergarten, and Educational Programs for different children age brackets. Each section leads to landing page provides comprehensive information along with the listing of programs, along with contact form where parents can leave their information.
Enrollment Process Streamlining
The enrollment process was simplified through the website, with dedicated pages for Toddler Fun, Kindergarten, and Educational Center enrollments. This allows parents to easily access necessary information and submit applications online, enhancing the overall experience.
Event Promotion and Updates
A dynamic news and events section to keep parents informed about upcoming activities, workshops, and special events. This feature promotes engagement and ensures that the community stays connected with the center’s happenings.
Visual Storytelling
The design incorporates vibrant imagery, visuals and colors that reflect the center’s lively and welcoming atmosphere. This approach helps convey the essence of Little Genius and resonates with the target audience which are parents of small childrens
Results 📈
After rounds of feedbacks and consultations, the final product is launched successfully
The redesigned website has significantly improved the user experience for parents and visitors. With enhanced navigation, responsive design, and comprehensive program information, the site now effectively communicates the center’s offerings. The streamlined enrollment process and up-to-date event information have also contributed to increased engagement and satisfaction among the community.
You can visit my design of the website live here: https://lgkids.binhnguyen.me/
Their current website is live at: https://lgkids.vn/
